Skin Control came to us in 2024 as a brand already winning on shelves across the country, with an online store that told none of that story. Their site sat as a brand piece rather than a sales channel, generating a fraction of what the brand was capable of and running without any email marketing behind it. We began with a full audit of the store, using what we found to inform a complete redesign and rebuild shaped around how their customer actually shops, with custom design and development work built to carry the energy of the brand into every corner of the experience. We then built their email program from the ground up, introducing a full suite of flows and an ongoing campaign strategy that lifted email attributed revenue by 344%. The rebuilt store went on to improve conversion rate by 289%, and we've stayed on since as an extension of the team, refining and testing as the brand continues to grow.