Hi, we're Rae and Daniel, the founders of Made With Red

We design, develop, optimise and run Shopify stores for founder-led businesses as ecommerce founders ourselves.

Our unfair advantage is that in the peak of COVID when our newly opened brick-and-mortar retail store was shut we pivoted to ecommerce. Within a few months we learnt Shopify from scratch, built out our ecommerce store and were pulling in $10,000/week from a sales channel we hadn’t really considered before.

Since then we have gone on to work with and build some of Australia’s biggest ecommerce brands like JB Hi Fi, Modibodi, SHEIKE, Leo Lin, MINKPINK, Staple The Label, Deus Ex Machina, Aid Station amongst others and have a total 10+ years experience in ecommerce.

So we get what it is like to be a founder, to run an ecommerce store, the late nights, the financial pressures and the 'not knowing' of how to make a site more profitable. But we also get what makes the big ecommerce stores tick.

Our speciality is in premium Shopify builds and retainers, that are profitable and convert well. Our core aim is to “grow with you, not build and disappear”.

We work as the ecommerce team that drives long term consistent growth for your business. The type we wished we had during our first ecommerce store.

Rae is a master of UI/UX design, Ecommerce Strategy and CRO. Even with the best ads strategy, social content and a site that is ‘pretty’ customers might not buy. Rae’s biggest focus is that when a customer lands on a site, they convert and will continue to convert well into the future.

Building a site that looks good is one thing, building a site that is brand-conscious, stands out against competitors and performs is another thing entirely. This is where Rae does some of her best work, just look at Modibodi.

Daniel is a developer plus analytics extraordinaire. Ecommerce stores are filled to the brim with data and pulling out a cohesive narrative of what customers are doing and what is driving sales is what he does best.

He is also a technical specialist; any work with Made With Red also means having a specialist Shopify developer in your pocket. Any design, custom feature or complex app integration you can imagine is possible with Daniel. Leo Lin and Aid Station are just some of the fully custom Shopify sites he has built.

If you need help with your Shopify store from people who get what you're "Made with", contact us!